Location: Greenwich Village, NYC
Aesthetic: Relaxed, Luxurious, Truthful
Three Can’t Live Without Products
“I love the Bamboo Linen and the Lorimer Percale bedding together. It feels so luxurious. I also can’t wait to use the beach towels–summer is coming!”
- Kassatex: How did you start designing?
- Ariel: I studied set and lighting design at NYU’s Tisch School of the Arts. The move to interiors was strangely natural. Reinaldo (Leandro) and I like to bring a space back to it’s original intention–make a Soho loft look like a Soho loft. Prewar should look prewar. My apartment is in a 1926 slightly Spanish style building and I had fun uncovering and restoring small details like terracotta floors and wrought iron light fixtures. Spanish style in Greenwich Village feels a little like designing a set.
- K: 3 designers who inspire you:
- AA: Anyone who is super honest and consistent in their vision. I love Axel Vervoordt , Atelier AM, and Serge Castella is really cool .
- K: Favorite moment when a project is complete:
- AA: About a week after a client moves in and they text me that they love it. People are usually a little overwhelmed at first.
- K: Favorite room to design?
- AA: Living Room. So many different ways a living room can go and so many different ways people live.
- K: Most difficult project?
- AA: Bedrooms–they are so personal.
- K: Three favorite colors for walls:
- AA: White, off-white, and I never thought i’d say this but beige…my bedroom is a beige Lime Wash.
- K: Runway Ready: Do you ever pull inspiration from fashion, or everyday life?
- AA: Everyday life, yes. I love historical references.
- K: How important is it to fully design a room, accent pieces to major elements, or do you allow room to grow with evolving tastes and items?
- AA: It depends on the client. Sometimes people want to finish a room on their own with objects from their own lives–sometimes they don’t have time. I’m happy with either.
- K: Three decor trends you wish would fade away:
- AA: If it’s a trend, it will fade. I don’t like trends.
- K: Repro or Authentic? When is it ok to use a reproduction of a popular item?
- AA: Ideally never a reproduction. If you can’t afford it, find something different! There are a million other options out there.
- K: Favorite cost efficient brand you love to use when mixing high/low:
- AA: I like Room & Board. for beds and other basics. It’s clean, modern design.
- K: Three websites for design inspiration:
- AA: Pinterest and Instagram. And I love Remodelista, they have great resources.